What is E-Business and How to Start It?
E-business is an electronic business, and it is the process of carrying out business operations and activities through electronic means, primarily the internet. It encompasses a range of operations on the internet apart from mere selling and buying (otherwise referred to as e-commerce). E-business is implementing technology in all the operations of a company, from within itself to interacting with customers, suppliers, and partners.
Have you ever dreamed of selling your products or services online and reaching people all over Nepal—or even the world? That’s exactly what e-business (electronic business) is all about. Let’s break it down in a way that’s easy to understand and guide you step-by-step on how to get started.

💡 What is E-Business?
E-business means doing business over the internet. It can be anything from:
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Selling handmade jewelry through a website
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Offering graphic design services through social media
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Running a full online store (e-commerce) with payment and delivery system
Unlike a traditional shop that depends on walk-in customers, e-business lets you serve people 24/7—no matter where they are.
🛒 Real Life Example from Nepal: Laxmi’s Story
Laxmi from Lalitpur started small. She loved crafting gift hampers with chocolates, local snacks, and customized cards. At first, she sold them to friends and family. But then she thought, “Why not go online?”
She created an Instagram page, shared beautiful pictures of her hampers, replied to DMs, and took orders. Slowly, she added a simple website with prices in Nepali rupees. Now, she gets regular orders during festivals and birthdays—and she’s growing!
Her advice?
👉 “Start simple. You don’t need a fancy website at first. Just show up, be active online, and treat every order like it’s your first.”
🧭 Steps to Start Your E-Business
1. Find Your Idea
Ask yourself:
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What do I love doing?
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What am I good at?
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What do people often ask me for?
✅ Examples: Gift hampers, handmade products, digital marketing services, local Nepali products like Dhaka clothes or herbal items.
2. Know Your Audience
Who are you selling to?
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Teens?
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Moms?
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Busy professionals?
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Tourists looking for Nepali souvenirs?
When you know who your buyers are, it becomes easier to design and market your product.
3. Choose a Platform
Start where your audience hangs out:
| Platform | Good For |
|---|---|
| Facebook Page | Local community and older audience |
| Visual products like clothes/jewelry | |
| TikTok | Trendy or fun products |
| Website | Professional and scalable business |
For beginners, social media is free and easy. You can build a website later using tools like WordPress, Shopify, or WooCommerce.
4. Set Up Payment & Delivery
In Nepal, you can use:
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eSewa or Khalti for digital payments
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Cash on delivery (COD)
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Courier services like Delivery Sewa, Pathao, or Upaya for logistics
5. Promote Your Business
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Use reels and stories on Instagram/Facebook
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Run paid ads (when you’re ready)
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Offer giveaways or discounts to attract attention
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Ask happy customers to share reviews
6. Keep Improving
Once you start, you’ll learn:
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What your customers love
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Which products sell best
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What needs to change
Every step teaches you something valuable.
